Fans of the highly anticipated Wicked movie adaptation have come across a rather scandalous error in the packaging of Mattel’s new line of dolls. As excitement builds for the film, which stars pop sensation Ariana Grande as Glinda and powerhouse Cynthia Erivo as Elphaba, a misprint on the doll boxes has led to some eyebrow-raising confusion.
Instead of directing fans to the official movie website, wickedmovie.com (I hope we got that link right), the packaging for the limited-edition dolls mistakenly links to Wicked.com, an adult film site.
This unexpected detour into X-rated territory was first highlighted by a sharp-eyed shopper in the U.S., who shared a video on social media revealing the unfortunate oversight.
@nighttime_pod The #wicked dolls are certainly not for kids! #arianagrande #wickedthemusical #wickedmovie ♬ Storytelling – Adriel
In response to the backlash, Mattel issued an apology, encouraging parents to throw out the packaging, but knowing the collectable industry, these will be highly sought after in the future.